When people ask me what my background is, I tell them my favorite…
Network Administration and anything high tech!
My name is Kellie Craft and I have a vested interest in your success – I lived high tech and computer hardware for years …
... and I still do. Friends and family still call me for "tech support." Keeping up with the ever-changing high tech world is a must!
Unlike most B2B copywriters, I'm a successful 15+ year information technology veteran. I combine real-world experience with sound strategy and clear, high-impact writing to get more prospects to engage with you and move more quickly through your sales cycle.
A while back, I invested in and received my MCSE, MCP, and A+ certifications. So, you can say I'm no stranger to the high tech world.
In addition to this, I'm a graduate of the American Writers & Artists Inc. (AWAI) copywriting programs (the industry leader in copywriter training), and am a member of AWAI’s prestigious Circle of Success and Professional Writers' Alliance. I'm a Certified SEO Copywriter, receiving my certification from one of the world's most recognized SEO experts, Heather Lloyd-Martin.
I've received training and coaching from some of the best copywriters in the world, including B2B expert Steve Slaunwhite, Nick Usborne, Joshua Boswell, Ed Gandia, Pete Savage, Jay White, Andrew Palmer, Pam Foster, and Dan Kennedy. In addition, I'm an alumna of the Dan Kennedy Business of Copywriting Academy.
I'm also the founder and President of Frog Communications, LLC. I have over 30 years in the corporate business world and the small business arena. My experience includes 15+ years in information technology and consulting, development, support, project management, publicity, research, and business communications. I hold a Bachelor of Science degree in Business/Communications.
I have a very strong work ethic and I take every job I do very seriously—from start to finish. I love to write–that's what I do. I put all of my specialized skill and knowledge into every piece of copy I produce, which equates to results for you.
Why choose me?
I deliver persuasive, response-producing copy you can use that is delivered on time and convinces your prospects to act now or to take the next step. In other words, I strike enough curiosity in a person to make them take action.
Knowledgeable
You'll get exactly what you need, whether it's newsletters that spotlight your business, content-rich articles and white papers that showcase your products and capabilities, case studies that persuade higher sales, lead generation letters that win over prospects, landing pages that capture and convert, and more.
Professionalism
We'll discuss your process and needs first and then we'll move forward together on your project. I am always open-minded when presented with new ideas.
Print and online experience
Good copy is a must in print and online, but must be applied with specialized knowledge. I have experience in both these areas.
Persuasive copy
I deliver attention-grabbing copy that's clean and clear for your prospect. They'll "get it" and they'll act on it.
Education and training
As I mentioned earlier, I have the education and training needed to handle your heavy research and professional presentations. Your products and/or services will be shown in a creative way with information gathered from highly reliable sources.
Bottom line
I will do everything in my power to make sure you and your company succeeds.
Contact me today and let's determine what makes the most sense for your business.










